Capabilities
WHITEPAPER LIBRARY
The IDG TechNetwork's Asset Directory is a robust, easy-to-use resource. It serves as a white paper research library, offering thousands of pieces of content covering hundreds of topics in the information technology, marketing, and finance verticals.
Demo
Users can be directed to the Asset Directory by clicking on the link provided in site, eNewsletter, and eMail listing units ("More Whitepapers" link on bottom). The directory also draws organic traffic through search engines and direct links.
Library URL: http://idgtechnetwork.directoriesinc.com
Sponsor Benefits
- Additional exposure via all lead generation campaigns (All are posted to Asset Directory)
- Users can browse areas they're interested in; assets are categorically placed based on content
- Assets that are part of the Lead Advantage Program receive prime placement
- Assets are archived in the Asset Directory after campaigns are completed
Sponsor Placements
- All whitepaper assets are stored in the library
- Assets are filed into specific content categories
Featured Case Study
- The Results Speak For Themselves:
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This Microsoft awareness campaign was a success from the outset. The campaign ultimately achieved the all-up cost per engagement goal, a true testament to the qualified audience delivered via the IDG TechNetwork.
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