Capabilities
ROADBLOCK
One of the best ways to simultaneously increase brand awareness and as drive significant click-through rates (CTR), is by using Roadblocks. Roadblock ads enable advertisers to take over all three media positions on the home page of select IDG properties for a 24-hour period.
This blanket approach to banner advertising makes your message difficult to ignore. Plus, the bundled package - a leader board, skyscraper and IMU ad - offers a substantial cost savings when compared to purchasing each ad space separately. Along with trumpeting your brand, Roadblock ads are highly effective at promoting new products, services and spotlighting special events.
Sample
Sponsor Benefits
• Your message/creative exclusively featured on home pages of select
IDG properties
Call or e-mail us at adsalesIDGTN@idgtechnetwork.com
Featured Case Study
- The Results Speak For Themselves:
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This Microsoft awareness campaign was a success from the outset. The campaign ultimately achieved the all-up cost per engagement goal, a true testament to the qualified audience delivered via the IDG TechNetwork.
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